The Humble Tshirt
Saves 1300Liters of Water
Cuts CO2by ~60%
Saves ~7kWhof Energy
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Easy Return and Exchange
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World wide Shipping
The t-shirt you stop thinking about.
Most t-shirts are born in a field. This one started in a pile.
There's a version of a crew neck that simply works. Every day. Every wash. Every year. This is our attempt at that shirt — a regular fit cut to sit where a t-shirt should sit, in a fabric heavy enough to hold its shape and soft enough you forget you're wearing it.
Half of what you're wearing was someone else's discarded clothing, collected after use, broken down, and re-spun into fiber worth owning again. The other half is GOTS-certified organic cotton, blended in to keep the staple long and the fabric strong. Together they make a 180 GSM mid-weight knit that wears in without wearing out.
It's not a statement. It's the thing you reach for when you've stopped wanting to make one.
This isn't fast fashion. It's the opposite.
Extending the Life of Your Tee:
Your KOLEANA tee is built to last, and proper care ensures it stays in rotation for years.
- Wash cold (30°C/86°F or below) with like colors
- Turn inside out before washing to preserve color
- Use mild, eco-friendly detergent - avoid bleach and harsh chemicals
- Line dry or tumble dry low - high heat degrades fibers over time
- Iron on low if needed, while slightly damp for best results
- Avoid fabric softener - it can coat fibers and reduce breathability
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Saves 1,300 liters of water
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Cuts CO2 by 70%
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Saves ~7kwh of energy
Shipping:
- Free standard shipping on orders over $130
- Standard shipping: 5-7 business days ($9.99)
- Express shipping: 2-3 business days ($24.99)
- International shipping: 7-14 business days (rates calculated at checkout)
Returns — please read this before you order
We do returns differently and you deserve to know how before you check out, not after.
You have 14 days from delivery to send anything back. Items must be unworn, unwashed, and tagged. Return shipping is on you unless you're exchanging, in which case we cover the shipment back to you.
Here's the part that's unusual: if you return or exchange any item from an order, the rest of that order becomes final sale. This keeps our inventory tight and our operations honest.
You donate 1% to Cotton farmers
You help Planet by Planting 1 Tree per Order
You donate 1% to Cotton farmers.
The Humble Tshirt
MADE WITH SUSTAINABLE FIBERS
Organic Cotton, Recycled Cotton & Recycled Spandex
1 Tree Planted
Through Our Reforestation Partners
1% of Profits Give Back
Supporting Cotton Farming Communities
Approx 1,300 Liters of Water Saved
Compared to Conventional Cotton Production
